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Client

OmniGraph

Industry

Software

Year

2025

Services

People & Match

OmniGraph

Two men. One idea. No time. With cutting-edge technology and a clear vision, OmniGraph was missing the most important thing: the hands to bring their AI platform to life. Jumpstart delivered exactly that and much more.

Challenge: OmniGraph lacked specialized development resources to translate their AI-based concept into a finished and scalable product, which slowed down both product development and time-to-market at a crucial stage.

Start-up without an HR department

Imagine this: You've just launched an AI startup that helps online stores grow by optimizing their content, boosting SEO, and improving inventory management through data.

The technology is in place. The potential is huge. The ambition is clear.

But you only have two people. No HR. No recruitment machine. And no extra hands. That was the reality for OmniGraph when they went from being an internal innovation within the Ecco footwear chain to an independent tech startup. For Janus Jerver Asmussen, CEO and co-founder, there was no doubt about what was missing:

“We had everything except staff. And when you're a small business without an HR setup, traditional recruitment just isn't an option. It takes too long, and you get inundated with irrelevant applications.”

A PLATFORM TAKES SHAPE AND PICK UP SPEED

The effect was immediate. In just a few months, OmniGraph went from sketches and prototypes to a production-ready AI tool. The two Jumpstart candidates played key roles in the work, and their contributions were noticeable from day one, as Janus Jerver Asmussen explains:

“It sounds almost too good to be true, but it isn't: we wouldn't be where we are today without them. That's absolutely clear. They have created real value from the very beginning.”

It wasn't just about code and models. It was about people who thrived in the environment and who quickly put theory into practice. The two candidates:

  • Matched technically and socially
  • Worked independently and took ownership
  • Significantly increased productivity

Test period turned into team reinforcement

The Jumpstart model is based on flexibility: a six-month program where both the company and the candidate can get to know each other without making any commitments.

At OmniGraph and Janus Jerver Asmussen, it didn't take long before the decision was made:

“They should just stay. It was obvious. And the transition was completely smooth. The framework, salary expectations, and all the practicalities were already in place.”

This transparency meant that there were no financial surprises or gaps in expectations. And the two candidates were able to continue their development: now as full members of the team.

Talent is worth its weight in gold

Jumpstart also changed OmniGraph and Janus Jerver Asmussen's view of what young candidates are capable of:

“There is a myth that it is safer to hire seniors. But that is not always the case. Seniors often have technological debt and habits that do not match our way of working.”

The new graduates arrived without baggage and with an openness and curiosity that made them easy to train in the company's own technologies and methods. The result was higher productivity, better collaboration, and fewer resources spent on reprogramming old habits.

THE IMPORTANCE OF JUMPSTART

For Janus and OmniGraph, there is no doubt about what Jumpstart has meant:

  • You saved time: both on recruitment and training
  • They quickly found relevant, motivated candidates
  • They could build and scale their product without compromising on quality.

 

"We effectively gained two strong employees without having to spend months searching for them. It's difficult to find anything that works better when you're a small tech company with big ambitions," explains the young CEO.

And for other companies facing the same challenges, he has one final recommendation:“Just do it. If you want to move forward quickly–and with the right people–then Jumpstart is a highly recommended way to get started.”